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Selling Branson Area Real Estate

Broaden your reach

Due to the internet, selling real estate today is a whole new ball game. Latest reports show nearly all homebuyers (94%) begin their real estate search on the web. This is especially true in the Branson market, where 50% of all our transactions are vacation homes bought by out-of-town buyers. Only the Internet has the real time power to reach across states, countries and continents to these faraway buyers searching for Southwest Missouri real estate.

Local buyers prefer the Internet for their home search as well, even though they have the option of picking up an area newspaper or real estate magazine - which only offers properties of agents who paid to advertise their listings. Next, they must comb through pages of residential and commercial properties of all prices and types to perhaps spot only one that fits their search criteria. What a waste of time.

A better choice for buyers is to search this website, one of the top real estate search sites for the Branson Tri-Lakes area. Simply type in specifics of the property you want, price range and neighborhood. In mere seconds, this website obligingly showcases everything in the local MLS (Multiple Listing Service) that meets your criteria. For today's local home buyers, choosing to search on the Internet is a no-brainer.

If you've decided to sell your property, the presentation and Internet syndication are the main components to marketing it to the most potential buyers and investors who may be looking for it across the globe.

First impressions sell homes

Your home's online presentation is usually its first introduction to both buyers and real estate agents. If your home looks good in the pictures when buyers and agents first see it, in their minds it always looks good. This is because first impressions are the ones that stick. So the challenge is to get your home picture-perfect for the photo shoo - which enables us to use buyers' and agents' first impressions to your greatest advantage.

When you choose me as your listing agent, you get a Realtor who not only has a marketing degree from Missouri State University and award-winning marketing experience, but one who also understands the value of 'selling the sizzle, not the steak.'

I treat each online presentation as though it were my own property. I give sellers final approval before advertising their presentation on hundreds of internet search sites. One recent seller was so proud after seeing her home's presentation she called in tears. "I'm so happy you showed what needed to be done and encouraged me to do it," she said. "My home virtual tour looks amazing!"

Simply put, ready buyers on the Internet are hungry for information. As your listing agent, I'll place your property's details online with plenty of high-quality photos shot by a professional photographer and a virtual tour that feels personal. With easy online access to this much attention-getting and interest-generating information, a buyer is much more likely to request a showing or make an offer on your home over one that's comparable but has not been made to look outstanding! It's simply amazing, that in today's market, there are still so many properties advertised with little information, fewer photos and/or no Virtual Tour offered.

My marketing and real estate experience has taught me that putting so much up-front emphasis on your home's internet presentation always pays off at the closing table for the seller.

My network becomes your network

Kay and Duane Gerken, my mom and dad, started Gerken and Associates over 45 years ago, making Gerken and Associates the oldest real estate agency in Branson.

One of the principles my parents instilled in me is that it takes a thousand years to build a good reputation, but only minutes to destroy it. I never forget this, especially when working with other local real estate agents. This is because they're out there selling my listings to their buyers, which makes these agents my prospects.

As a home seller, your listing agent's reputation and standing within the local real estate community is a critical factor in selling your home at top dollar. Branson Realtors know my reputation as a hard working, ethical professional and easy to get along with agent who's easy to do business with. We like working together and they want to show my listings. And when you choose me as your listing agent, my network becomes your network, increasing exponentially the number of buyers and investors exposed to your home.

The secret to real estate negotiations

Negotiating is definitely an acquired skill, but I'm amazed at the information buyer's agents will unwittingly give away when submitting offers on my listings.

Early in my career, I received extensive training in negotiating when I took the extended education courses, including Sellers Representative Specialist, offered by the National Association of Realtors. This training - which earned me the SRS designation - puts me ahead of other agents when negotiating real estate deals, including agents who've been in the business for decades.

Knowing what to say, when to say it, and when to be silent, has put thousands of dollars in my sellers' pockets. Of course, every transaction is its own animal, but typically, my sellers don't bring money to the closing table or are talked into ;deals they're uncomfortable with.

Your money is real money. I truly understand the value of the dollar and how hard we work for it. And because I do, I'm focused on negotiating the most money for the sale of your Branson home.

The Gerken and Associates sales team

When you choose me as your listing agent, you get the entire Gerken team supporting your property transaction. This includes a broad source of agents with over 150 years of combined experience in putting together, negotiating and taking real estate deals to close.

Communication is key to selling your home

Selling a home is a partnership between the seller and the listing agent. In any partnership the key to success is good communication. I want you to feel comfortable expressing your concerns and asking questions. I never mind explaining things in detail and enjoy sharing my experience and expertise.

As your listing agent, I'm on call for you. If you have a question late at night after things at your house have settled down, or even early morning, go ahead and call. Also, because our phones are answered at all hours, buyers from any time zone in the world who are searching the internet for Branson real estate can call about your property.

When a buyer interested in your property is online and emails me from this real estate website, I receive a text notification and email on my smart phone wherever I am. I can't count the times I've responded within a couple of minutes because I received the message while standing in line somewhere. These buyers typically express their happiness and surprise to have access to a Branson Realtor who's available so quickly or after hours.

Technology is a home seller's advantage

When it comes to helping my sellers profit, I believe in taking full advantage of everything real estate technology has to offer. I get a kick out of all the cool tools that streamline the ability to do a terrific job for my clients.

Our high-tech lock boxes are a great example of something seemingly insignificant that are a huge help to home sellers. They're programmed to text me when buyers and agents enter to tour a home. And since most sellers leave while their home is being shown; they often call to ask if the people are still there or if I know whether they went inside. I love being able to report, "Yep, they went in at 10:28 and they are now gone, you're welcome to go back anytime." Agents without this technology, have no idea whether other agents and buyers went inside, and if so, whether they're still there looking.

Another example is the instant electronic survey sent to each agent who shows a seller's home. It includes the home's photo and asks for buyer and agent feedback. This information is recorded, and both the seller and I are sent feedback. Given these showing reports, you'll soon know all the pro's and con's of your property perceived by buyers.

As your listing agent, I put these examples and other high-tech tools to work for you. It's not necessary for you to be a tech geek to benefit from today's advanced technology. I got you covered!

With me, 'Service' is not a cliché

In a market like Branson where 50% of the transactions involve vacation homes, I often do business after hours and on holidays when buyers are in town vacationing. I've put property under contract on Halloween and New Year's. Last Christmas day, I helped a seller load her U-Haul.

My attitude toward service is that I'm honored to help. Whatever you need; I'll find a way! Hannibal said it best when responding to his generals who'd declared it impossible to cross the Alps with elephants: "I'll either find a way, or make one."

Please be sure to check out my bio to see if I'm the right fit for you. When you're ready to put your property on the market, please contact me at 417.527.8435 and let's talk. I hope to hear from you.

Averages for Shell Knob, Branson, Lampe, Hollister, Kimberling City, Branson West, Kirbyville, Rockaway Beach, Merriam Woods, Walnut Shade, Ridgedale, Forsyth as of 01/22/2020

Average Property Stats
January 2020

Beds

3

Baths

2

SQFT

4159

Acres

6.2

Current Listings
January 2020

Average Sales Price
January 2020

$245.6K
$6 - $15M

Average Build Age
January 2020

1891 - 2021

Average Days on Market
January 2020

2
Days

Southwest Missouri Real Estate For Sale

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Displaying results 1-21 of 1128
33 Photos 689 High Mountain Drive Hollister, MO 65672

689 High Mountain Drive
Hollister, MO 65672
N/a
Residential

MLS# 60152347 / Active
2 br, 2 ba, 3000 Sqft
Type: Single Family

Diversity and location! Surrounded by the Ozark Mountains in Taney County, Missouri, lays this beautiful 809-acre mixed use residential, recreation... 

More Details

$3,600,000
62 Photos 1017 Lancelot Lane Branson West, MO 65737

1017 Lancelot Lane
Branson West, MO 65737
N/a
Residential

MLS# 60154590 / Active
7 br, 4 ba, 2 Half Bath, 9803 Sqft
Type: Single Family

Private Estate on 30 Acres on Table Rock Lake with two boatslips and Private Lake! This home was built for recreation and ultimate privacy by the ... 

More Details

$2,400,000
54 Photos 1491 Clevenger Cove Road Hollister, MO 65672

1491 Clevenger Cove Road
Hollister, MO 65672
Taney-not In List
Residential

MLS# 60143994 / Active
5 br, 5 ba, 7445 Sqft
Type: Single Family

Potential development opportunity with Taney County planning and zoning approval. Buyer to do due diligence regarding sq. footage, finished and unf... 

More Details

$1,750,000
89 Photos 88 Lake Expressway Trail Branson West, MO 65737

88 Lake Expressway Trail
Branson West, MO 65737
Stone-not In List
Residential

MLS# 60128101 / Pending
6 br, 4 ba, 1 Half Bath, 7316 Sqft
Type: Single Family

You have been cordially invited to a private tour of The Lodge at Lone Pine Estates on Pristine Table Rock Lake. Picture passing through your very ... 

More Details

$1,600,000
12 Photos 421 Us Hwy Walnut Shade, MO 65771

421 Us Hwy
Walnut Shade, MO 65771
Taney-not In List
Residential

MLS# 30325608 / Active
3 br, 3 ba, 2900 Sqft
Type: Single Family

Spectacular location & 1st time offered. Beautiful all brick home-Granite counter tops-Ceramic tile-Fireplace. 3 bedroom, 3 baths with 50X30 detach... 

More Details

$1,500,000
59 Photos 670 Gobblers Mountain Road Branson West, MO 65737

670 Gobblers Mountain Road
Branson West, MO 65737
Not In List: Stone
Residential

MLS# 60122942 / Active
4 br, 3 ba, 1 Half Bath, 4000 Sqft
Type: Single Family

Gorgeous custom built luxury vacation rental estate on Table Rock Lake. Take a dip in the above ground pool, sip champagne in the hot tub, kick bac... 

More Details

$1,400,000
69 Photos 528 Dry Run Road Shell Knob, MO 65747

528 Dry Run Road
Shell Knob, MO 65747
Whisky Springs
Residential

MLS# 60139251 / Active
4 br, 3 ba, 2 Half Bath, 7200 Sqft
Type: Single Family

Beatifully Landcaped, 3 acres lake front home with gated entrance and fenced on all 4 sides. Covered deck with spectacular view of Table Rock Lake.... 

More Details

$1,188,000
33 Photos 370 Lakefront Drive Branson, MO 65616

370 Lakefront Drive
Branson, MO 65616
Taney-not In List
Residential

MLS# 60155173 / Active
10 br, 10 ba, 5132 Sqft
Type: Single Family

Gorgeous Table Rock Lake front property under construction with a completion date of May, 2020! This 10B/10B will be turn-key and ready to welcome ... 

More Details

$1,099,000
42 Photos 350 Lakefront Drive Branson, MO 65616

350 Lakefront Drive
Branson, MO 65616
Taney-not In List
Residential

MLS# 60155170 / Active
10 br, 10 ba, 5132 Sqft
Type: Single Family

Gorgeous Table Rock Lake front property under construction with a completion date of May, 2020! This 10B/10B will be turn-key and ready to welcome ... 

More Details

$1,099,000
67 Photos 330 Ridgecrest Drive Saddlebrooke, MO 65630

330 Ridgecrest Drive
Saddlebrooke, MO 65630
Saddlebrooke
Residential

MLS# 60155553 / Active
6 br, 5 ba, 2 Half Bath, 8000 Sqft
Type: Single Family

Tucked away on 5+/- wooded acres in the pristine village of Saddlebrooke, you'll find this like-new custom built home that has been recently update... 

More Details

$999,500
30 Photos 4669 State Highway Branson, MO 65616

4669 State Highway
Branson, MO 65616
Not In Subdivision
Residential

MLS# 30352928 / Active
3 br, 3 ba, 3336 Sqft
Type: Single Family

Prime Commercial potential off of Hwy 265. Next to The Wilderness Campground, a Silver Dollar City property. This 42.07 acres has over 2500 ft of h... 

More Details

$999,000
Reduced -$201,000
4 Photos 125 Lakefront Drive Branson, MO 65616

125 Lakefront Drive
Branson, MO 65616
N/a
Residential

MLS# 60146283 / Pending
10 br, 7 ba, 2 Half Bath, 5500 Sqft
Type: Single Family

Gorgeous Table Rock Lake front retreat just waiting to welcome you and your guests! With 10 bedrooms and 9 baths, there is plenty of room for every... 

More Details

$985,000
97 Photos 155 Chapel Hill Lane Reeds Spring, MO 65737

155 Chapel Hill Lane
Reeds Spring, MO 65737
Hickory Ridge Estates
Residential

MLS# 60136175 / Active
5 br, 4 ba, 3 Half Bath, 8299 Sqft
Type: Single Family

MODERN TRADITIONAL ELEGANCE - 10+ Acres, Breathtaking Views From Every Room! Located in desirable, gated community of Hickory Ridge Estates. BRANSO... 

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$950,000
57 Photos 381 Cornell Road Kirbyville, MO 65679

381 Cornell Road
Kirbyville, MO 65679
N/a
Residential

MLS# 60130046 / Active
3 br, 2 ba, 2625 Sqft
Type: Single Family

Secluded in the Ozark Mountains close to Bull Shoals Lake and bordering the 4,089-acre Drury-Mincy Conservation Area, there are limitless opportuni... 

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$949,000
59 Photos 670 Gobblers Mountain Road Branson West, MO 65737

670 Gobblers Mountain Road
Branson West, MO 65737
Not In List: Stone
Residential

MLS# 60116057 / Active
4 br, 3 ba, 1 Half Bath, 4000 Sqft
Type: Single Family

Gorgeous custom built luxury vacation rental estate on Table Rock Lake. Take a dip in the above ground pool, sip champagne in the hot tub, kick bac... 

More Details

$900,000
41 Photos 7997 Historic State Hwy Hollister, MO 65672

7997 Historic State Hwy
Hollister, MO 65672
N/a
Residential

MLS# 60148387 / Active
3 br, 3 ba, 2054 Sqft
Type: Single Family

The Rock House.... This classic and unique home for sale sits on a bluff 300 feet above the water with a Million dollar view of Taneycomo, Ponte Ro... 

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$899,900
50 Photos 415 Green Briar Branson, MO 65616

415 Green Briar
Branson, MO 65616
Oak Haven-evan Sub
Residential

MLS# 60145213 / Active
5 br, 5 ba, 3 Half Bath, 10282 Sqft
Type: Single Family

Spectacular home in Branson's most desirable and convenient location! Custom designed by one of the area's most highly respected firms, Treat Archi... 

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$899,000
Reduced -$50,000
54 Photos 915 Canyon Parkway Branson, MO 65616

915 Canyon Parkway
Branson, MO 65616
Canyon Park
Residential

MLS# 60137911 / Active
4 br, 3 ba, 1 Half Bath, 6726 Sqft
Type: Single Family

Spectacular lake view from the central great room which is full of long windows to captivate you for hours and amazing architectural appeal! Gorgeo... 

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$895,000
56 Photos 215 Prestin Lane Lampe, MO 65681

215 Prestin Lane
Lampe, MO 65681
N/a
Residential

MLS# 60095736 / Active
6 br, 3 ba, 2 Half Bath, 5500 Sqft
Type: Single Family

**** 14 x 30 Boat Slip Included in Price ****From the custom gated entrance - to the stately meandering drives, you will be hard-pressed to not be ... 

More Details

$894,000
Reduced -$5,000
47 Photos 1172 Full Moon Road Shell Knob, MO 65747

1172 Full Moon Road
Shell Knob, MO 65747
Full Moon Bay
Residential

MLS# 60154817 / Active
4 br, 3 ba, 4182 Sqft
Type: Single Family

CUSTOM BUILT LAKEFRONT HOME- Energy Star Certified. Designed by Stitt Homes, an award-winning company specializing in energy-efficient custom homes... 

More Details

$890,000
45 Photos 1078 Clearspring Road Shell Knob, MO 65747

1078 Clearspring Road
Shell Knob, MO 65747
The Peninsula
Residential

MLS# 60154799 / Active
4 br, 4 ba, 2 Half Bath, 5902 Sqft
Type: Single Family

Spacious lakefront home has large windows framing the fantastic lake view. An OVERSIZED 5 CAR GARAGE completes this 4 bedroom, 6 bath home. The hug... 

More Details

$887,000

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